The Cult of the Founder: Why Brands Can No Longer Separate Identity from Accountability

Getty Images In the golden age of influencer marketing and personal branding, it’s become nearly impossible to separate a founder from the business they’ve built. Today’s brands aren’t just selling products  they’re selling personas, often embodied by their creators. But … Continue reading The Cult of the Founder: Why Brands Can No Longer Separate Identity from Accountability

Editor’s Note: The One About the Renaissance Woman’s Season of Rebirth

Rebirth doesn’t always come with fanfare. Sometimes it arrives softly, like light through morning curtains, slow, deliberate, inevitable. This May at Chaud, we honour the quiet power of transformation in all its forms: personal, political, romantic, and cultural. Our theme, … Continue reading Editor’s Note: The One About the Renaissance Woman’s Season of Rebirth

Fake Stars, Real Crises: The Illusion of Progress in an Age of Collapse

In a year already heavy with geopolitical shocks, economic tremors, and moral reckonings, the veneer of optimism, shiny rockets, luxury fakes, and trending TikToks seems more like smoke and mirrors than actual progress. As billionaires play spacemen, misinformation spreads faster … Continue reading Fake Stars, Real Crises: The Illusion of Progress in an Age of Collapse